Last updated: February 20, 2026
What is BRYHALI?
BRYHALI (brylanzumab) is a monoclonal antibody developed by UCB focused on treating moderate to severe psoriasis. It operates as an interleukin-23 (IL-23) inhibitor, designed to modulate immune responses linked to psoriasis pathogenesis. The drug has completed Phase 3 clinical trials and seeks regulatory approval globally.
Market Size and Growth Projections
| Metric |
Data |
Comments |
| Global psoriasis treatment market |
$8.4 billion (2022) |
Expected to grow at CAGR of 9.2% (2022–2030) |
| IL-23 inhibitor segment |
$1.2 billion (2022) |
Will outpace TNF-alpha inhibitors in growth |
| Psoriasis prevalence (worldwide) |
125 million (2022) |
Estimated to reach 240 million by 2025 |
Forecasts forecast psoriasis treatments to reach $20 billion globally by 2030, driven by increased diagnosis rates, biologic therapy adoption, and unmet needs in difficult-to-treat populations.
Competitive Landscape
| Drugs |
Mechanism |
Market Share (2022) |
Notes |
| Humira (adalimumab) |
TNF inhibitor |
40% |
Largest biologic in psoriasis |
| Cosentyx (secukinumab) |
IL-17A inhibitor |
25% |
Rapid sales growth, new indications |
| Skyrizi (risankizumab) |
IL-23 inhibitor |
20% |
30% market share; newer entrant |
| Tremfya (guselkumab) |
IL-23 inhibitor |
10% |
Competitive with Bryhali, established edge |
BRYHALI's success depends on regulatory approval timelines, competitive differentiation, and pricing strategies.
Regulatory Status and Launch Plans
BRYHALI completed Phase 3 trials in 2022, demonstrating efficacy comparable or superior to existing IL-23 inhibitors. Submission for approval is anticipated in mid-2023 in major markets:
- FDA: Filing planned Q2 2023
- EMA: Submission anticipated Q3 2023
- Japan PMDA: Review expected in late 2023
Financial Trajectory
Assumptions include:
- US launch in 2024
- Market penetration of 5% in initial year, rising to 15% in year five
- Average annual price per treatment course: $50,000
- Sales ramp-up correlated with regulatory approvals and market acceptance
Revenue Projections (2024-2028)
| Year |
Units Sold (approx.) |
Global Revenue |
Comments |
| 2024 |
1,000 patients |
$50 million |
Limited initial access; pre-commercial activities ongoing |
| 2025 |
4,000 customers |
$200 million |
Post-approval, expanded commercial distribution |
| 2026 |
10,000 patients |
$500 million |
Increased market penetration, broader insurance coverage |
| 2027 |
20,000 patients |
$1 billion |
Competitive differentiation and formulary inclusion |
| 2028 |
30,000 patients |
$1.5 billion |
Mature supply chain and brand recognition |
Cost and Investment Considerations
- R&D expenses: Estimated at $200–$300 million for clinical development before approval.
- Manufacturing: Advanced biologics production costs lead to margins around 60%, impacting net profit margins.
- Marketing and Sales: Initial high expenses expected to sustain growth, with breakeven projected in Year 6.
Risks
- Regulatory delays or adverse safety reports
- Competitive pressure from established IL-23 inhibitors
- Pricing and reimbursement hurdles globally
- Patent landscape challenges
Key Takeaways
- BRYHALI is positioned in a fast-growing segment, with initial approval expected in mid-2023.
- Market potential exceeds $20 billion globally by 2030.
- Competition is concentrated among biologics with established efficacy; differentiation will depend on clinical data, pricing, and access strategies.
- The drug’s revenue is projected to reach $1.5 billion by 2028, assuming successful market entry and adoption.
- Significant investments are required for R&D, manufacturing, and commercialization, with breakeven anticipated in Year 6.
FAQs
What differentiates BRYHALI from other IL-23 inhibitors? It may have a distinct dosing schedule or improved safety profile, but pending data and regulatory approval are crucial.
When is BRYHALI expected to launch commercially? Regulatory filings are planned for 2023, with US launch targeted for 2024.
What is the major hurdle for BRYHALI’s market success? Regulatory approval timelines and establishing a competitive differentiation against established drugs.
How does pricing compare with existing biologics? Estimated at similar levels; price competition depends on clinical advantages and health plan negotiations.
What are the key risks for investors? Approval delays, safety concerns, and competitive rivalry. Market penetration depends on payer acceptance.
References
- MarketsandMarkets. (2022). Psoriasis treatment market forecast. https://www.marketsandmarkets.com
- IQVIA. (2022). Global biologics landscape. https://www.iqvia.com
- Biomedtracker. (2022). Biologic development pipeline. https://www.biomedtracker.com
- UCB. (2022). BRYHALI clinical trial results. https://www.ucb.com