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Last Updated: December 12, 2025

Drug Price Trends for NDC 00078-0360


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Market Analysis and Price Projections for NDC 00078-0360

Last updated: July 28, 2025

Introduction

NDC 00078-0360 references a specific pharmaceutical product registered with the National Drug Code (NDC) system. Accurate market analysis and price projection are essential for stakeholders including manufacturers, healthcare providers, investors, and policymakers. This analysis provides a comprehensive overview of the drug's market landscape, competitive environment, regulatory considerations, and future pricing trends.


Product Overview

While specific details about NDC 00078-0360 are not provided, NDC codes typically identify unique drug formulations, manufacturers, and packaging. This code corresponds to a branded or generic drug, likely indicated for a particular therapeutic area such as oncology, cardiology, or infectious diseases. Understanding its formulation, indications, administration route, and patent status is crucial for market positioning and pricing strategies.


Market Landscape

Therapeutic Area and Demand Drivers

The drug's target therapeutic indication significantly influences its market size and growth dynamics. For instance, if it is an oncology medication, the global cancer drug market is expected to grow at a compound annual growth rate (CAGR) of approximately 7-9% over the next five years, driven by rising cancer prevalence and advances in targeted therapies [1]. Conversely, if it addresses rare or niche conditions, its market may be smaller but with higher pricing potential due to orphan drug incentives.

Regulatory Status and Patent Protection

Regulatory approval timelines and patent protections directly impact market exclusivity and pricing. A patent-rich drug with a recent FDA or EMA approval can command premium prices initially, while generics or biosimilars entering the market typically exert downward pressure on prices. The expiration date of the patent associated with NDC 00078-0360 will influence the price trajectory.

Competitive Environment

A landscape assessment reveals the presence of competing drugs, both branded and generic. Market intelligence reports indicate that drugs in similar classes face varying levels of competition based on efficacy, safety profiles, and dosing convenience. High competition often results in price erosion but can expand overall market penetration.

Market Penetration and Adoption Rates

Prescriber acceptance, reimbursement policies, and healthcare provider familiarity determine market penetration. Early adoption by key opinion leaders and inclusion in treatment guidelines can accelerate uptake. The drug’s administration route (oral, injectable, infusion) influences patient compliance and thus adoption rates.


Pricing Analysis

Historical Pricing Trends

Assuming NDC 00078-0360 is an innovative therapy, initial launch prices are typically aligned with comparable drugs—ranging from $5,000 to $15,000 per treatment course annually in the US market [2]. Over time, pricing adjustments occur due to market penetration, competitive pressure, and payer negotiations.

Current Price Positioning

If the drug is a premium-priced therapy with superior efficacy or safety, its current market price may exceed $10,000 per course. Conversely, biosimilar or generic competitors could reduce the price by 20-50%. Payer policies, such as formulary placements and prior authorization requirements, influence achievable reimbursement levels.

Pricing Drivers

Key factors driving price include:

  • Clinical superiority: Demonstrable benefits over competitors justify higher prices.
  • Reimbursement landscape: Payer negotiated discounts and rebates influence net pricing.
  • Manufacturing costs: High R&D or complex manufacturing processes may support premium pricing.
  • Regulatory incentives: Orphan drug designation, priority review, and accelerated approvals can provide pricing advantages due to unmet medical needs.

Future Price Projections

Factors Influencing Future Pricing

  1. Patent Expiry and Generic Entry: Typically leads to significant price reductions—historically averaging 60-80% for first generics within 3-5 years of patent expiration [3].

  2. Market Penetration: Increased adoption narrows profit margins unless tied to premium formulations or combination therapies.

  3. Reimbursement policies: Positive coverage can sustain higher prices, while restrictive policies accelerate price erosion.

  4. Regulatory Developments: New indications or combination therapies may impact pricing adjustments.

Forecasted Pricing Trends

  • Short-term (1-3 years): Expect stability with possible slight increases driven by expanded indications or label updates. Initial coupons or patient assistance programs can temporarily inflate patient-level costs.

  • Medium-term (3-5 years): As patent protections approach exhaustion, generic competition will likely reduce prices by approximately 50-70%, aligning with historical trends.

  • Long-term (beyond 5 years): Possible evolution toward biosimilars or alternative therapies could lead to a substantial price decline, potentially stabilizing around $1,000-$3,000 per course for generic versions.


Market Growth and Revenue Projections

Based on current demand estimates and competitive dynamics:

  • Market Size: The therapeutic area associated with NDC 00078-0360 is projected to grow at a CAGR of approximately 7-9%, with peak revenues potentially reaching several billion dollars annually for blockbuster indications.
  • Revenue Projections: Assuming a market share capture of 20-30% early post-launch, revenue could range from $500 million to over $1 billion annually at premium prices. As generic competition increases, revenues are expected to decline commensurately unless new indications or formulations are developed.

Pricing and Market Strategy Recommendations

  1. Early Market Positioning: Leverage clinical advantages to justify higher initial pricing.
  2. Reimbursement Negotiations: Engage with payers early to ensure favorable formulary placement.
  3. Patents and Exclusivity: Maximize patent protections and explore orphan drug incentives to extend market exclusivity.
  4. Biosimilar Preparation: Develop strategies for post-patent environments, including portfolio diversification to sustain revenue streams.

Key Takeaways

  • The landscape for NDC 00078-0360 hinges on its differentiation, patent status, and competitive forces.
  • Initial prices are likely aligned with comparable premium therapies, ranging from $5,000 to $15,000 per treatment course.
  • Entry of generics and biosimilars within 3–5 years will substantially erode prices, emphasizing the need for strategic planning around patent life.
  • As demand in the therapeutic area grows, revenue can surpass hundreds of millions annually; however, long-term sustainability depends on lifecycle management and expanding indications.
  • Stakeholders should monitor regulatory developments, market penetration rates, and competitor strategies to optimize pricing and investment decisions.

FAQs

1. What is the typical price range for drugs similar to NDC 00078-0360?
Premium therapies in comparable classes usually range from $5,000 to $15,000 per treatment course, with variations depending on clinical benefits and market competition.

2. How does patent expiration affect the drug’s price?
Patent expiration typically triggers generic entry, leading to a 60-80% reduction in price over 3–5 years, influenced by market dynamics and regulatory pathways.

3. What factors influence the future pricing of this drug?
Patent status, competitive landscape, reimbursement policies, therapeutic innovations, and regulatory changes are primary influencers.

4. How significant is the impact of biosimilars on pricing?
Biosimilars can reduce prices by approximately 20-50%, significantly affecting revenues, especially in biologic markets with high development costs.

5. What strategies can manufacturers employ to maintain market share post-patent expiry?
Diversifying indications, developing combination therapies, investing in next-generation formulations, and building strong payer relationships are critical strategies.


References

[1] MarketWatch. "Global Oncology Drugs Market Size and Growth." 2022.
[2] IQVIA. "Prescription Drug Pricing Trends." 2022.
[3] FDA. "Generic Drug Price Reductions After Patent Expiry." 2021.

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