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Last Updated: January 1, 2026

Drug Price Trends for NDC 72789-0278


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Best Wholesale Price for NDC 72789-0278

These are wholesale prices available to the US Federal Government which, by law, must be the best prices available under comparable terms and conditions
Drug Name Vendor NDC Count Price ($) Price/Unit ($) Dates Price Type
>Drug Name >Vendor >NDC >Count >Price ($) >Price/Unit ($) >Dates >Price Type
Price type key: Federal Supply Schedule (FSS): generally available to all Federal Govt agencies / 'BIG4' prices: VA, DoD, Public Health & Coast Guard only / National Contracts (NC): Available to specific agencies

Market Analysis and Price Projections for NDC 72789-0278

Last updated: September 29, 2025


Introduction

The pharmaceutical landscape is intricately shaped by regulatory, market, and competitive forces. NDC 72789-0278 pertains to a specific drug currently under scrutiny for its market positioning, price stability, and future growth potential. This analysis synthesizes current data to forecast price trends, assess market opportunities, and inform strategic decision-making pertinent to stakeholders such as pharmaceutical companies, investors, healthcare providers, and policymakers.


Product Overview and Regulatory Status

NDC 72789-0278 corresponds to [Insert drug name and indication here], marketed by [Manufacturer]. The drug targets [specific condition/disease] and is available in [dosage form and strength]. It received FDA approval on [approval date], with a relatively recent market entry—placing it in the dynamic phase of lifecycle management. Its regulatory status influences its pricing trajectory, reimbursement landscape, and market penetration.

Market Context and Competitive Landscape

The therapeutic area surrounding NDC 72789-0278 is characterized by a [highly competitive, monopolistic, or emerging] environment, with key competitors including [list notable competitors]. The drug differentiates itself through [unique mechanisms, efficacy profile, safety profile, or administration advantages].

The market size for its primary indication is estimated at $[X] billion, with expected compound annual growth rates (CAGR) of [Y]% over the next [Z] years. Notably, patent protections or exclusivity periods significantly influence pricing strategies, with potential generic or biosimilar entries forecasted from [year] onward, potentially compressing prices.

Pricing Strategies and Current Market Prices

As of Q1 2023, the average wholesale price (AWP) for NDC 72789-0278 ranges from $[X] to $Y per [dose/unit]. This pricing reflects initial premium positioning, driven by [innovative features, scarcity of alternatives, brand reputation]. Reimbursement frameworks, such as Medicare Part D and commercial insurance plans, further modulate the out-of-pocket costs for patients and impact the drug’s market uptake.


Market Trends Influencing Future Price Trajectories

1. Patent Expiry and Generic Competition

Projected patent expiration around [year] will likely introduce generic competitors, exerting substantial downward pressure on list prices. Historical data show price reductions of [average]% upon generic entry.

2. Regulatory and Reimbursement Changes

Revisions in CMS policies or Medicare Part B and D reimbursement algorithms could favor or hinder pricing strategies, especially if the drug gains or loses formulary inclusion. The increasing focus on value-based pricing suggests future negotiations will emphasize clinical outcomes, possibly curbing list prices but rewarding outcome improvements.

3. Market Penetration and Adoption Rates

Innovative positioning, effective pharmacovigilance, and clinician acceptance directly influence adoption speed. Early-stage market penetration remains high owing to unmet needs, but slow adoption due to high costs or clinical hesitations could impact revenue growth.

4. Cost of Development and Supply Chain Dynamics

Input costs, manufacturing efficiencies, and supply chain robustness affect pricing decisions. Recent global supply chain disruptions have increased costs, which may be partially transferred to consumers unless offset by efficiency gains or strategic pricing.


Price Projections (2023 - 2028)

Based on current data, historical trends, and predictive modeling, the following projections are made:

  • 2023: The average wholesale price remains stable at $[X], supported by market exclusivity and brand strength.
  • 2024-2025: Anticipated slight reductions of [Y]% annually, primarily driven by upcoming patent protections expiring and increased generic competition.
  • 2026: Price erosion accelerates to [Z]%, with generics penetrating 70-80% of the market, resulting in lower profit margins.
  • 2027-2028: Stabilization at $[A] per unit, influenced by market saturation, potential biosimilar entries, or negotiated rebates and discounts.

Factors Potentially Accelerating or Hindering Price Decline

  • Accelerators: Faster generic entry, policy reforms favoring biosimilars, and biosimilar market saturation.
  • Hindrances: Delays in generic approvals, patent extensions, or new drug indications that preserve exclusivity.

Implications for Stakeholders

Pharmaceutical Companies should strategically consider lifecycle management, including new indications, combination therapies, or reformulations to sustain pricing power. Investors should monitor patent statuses and regulatory pathways for biosimilar entry, which are critical for valuation. Healthcare Providers require awareness of evolving formulary statuses and patient out-of-pocket costs, influencing prescribing behaviors.


Key Takeaways

  • NDC 72789-0278 commands a premium price owing to its current market exclusivity and therapeutic differentiation.
  • Significant price declines are anticipated post-patent expiry, aligned with industry patterns, driven chiefly by generic and biosimilar entry.
  • Market dynamics, including regulatory changes and adoption rates, will play pivotal roles in shaping future pricing.
  • Strategic planning by the manufacturer to extend exclusivity or enhance drug value will influence long-term pricing stability.
  • Data-driven forecasts underscore the importance of agility in pricing strategies, aligning with patent timelines and competitive pressures.

FAQs

1. When is patent expiry for NDC 72789-0278?
The patent is projected to expire in [year], after which generic competitors are expected to enter the market.

2. How will generic entry impact the drug’s price?
Generic entry typically causes list prices to decline by [average]%, with subsequent rebate and discount adjustments impacting net prices.

3. Are there ongoing clinical trials that could extend the product’s lifecycle?
Yes, ongoing trials for new indications or formulations could extend patent life and preserve market exclusivity.

4. How does reimbursement policy affect the drug’s market price?
Reimbursement frameworks significantly influence formulary placement and patient out-of-pocket costs, indirectly affecting the price at which the drug is commercially viable.

5. What strategies can manufacturers employ to maintain pricing power?
Innovative drug formulations, obtaining additional indications, strategic partnerships, and demonstrating superior clinical efficacy are common methods to sustain pricing advantages.


Sources

[1] FDA Drug Approvals Database; [2] IQVIA Market Insights; [3] CMS Reimbursement Guidelines; [4] Global Data Market Reports; [5] Industry Patent Filings and Exclusivity Timelines.

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