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Last Updated: December 12, 2025

Drug Price Trends for RYTHMOL SR


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Drug Price Trends for RYTHMOL SR

Best Wholesale Price for RYTHMOL SR

These are wholesale prices available to the US Federal Government which, by law, must be the best prices available to any customer under comparable terms and conditions
Drug Name Vendor NDC Count Price ($) Price/Unit ($) Unit Dates Price Type
RYTHMOL SR 325MG CAP GlaxoSmithKline 00173-0824-18 60 892.70 14.87833 EACH 2024-01-01 - 2027-07-31 FSS
RYTHMOL SR 225MG CAP GlaxoSmithKline 00173-0823-18 60 704.65 11.74417 EACH 2024-01-01 - 2027-07-31 FSS
RYTHMOL SR 425MG CAP GlaxoSmithKline 00173-0826-18 60 679.25 11.32083 EACH 2022-08-01 - 2027-07-31 Big4
RYTHMOL SR 325MG CAP GlaxoSmithKline 00173-0824-18 60 679.78 11.32967 EACH 2022-08-01 - 2027-07-31 Big4
RYTHMOL SR 225MG CAP GlaxoSmithKline 00173-0823-18 60 535.57 8.92617 EACH 2022-08-01 - 2027-07-31 Big4
>Drug Name >Vendor >NDC >Count >Price ($) >Price/Unit ($) >Unit >Dates >Price Type
Price type key: Federal Supply Schedule (FSS): generally available to all Federal Govt agencies / 'BIG4' prices: VA, DoD, Public Health & Coast Guard only / National Contracts (NC): Available to specific agencies

Market Analysis and Price Projections for RYTHMOL SR

Introduction
RYTHMOL SR (dronedarone hydrochloride) is an antiarrhythmic agent primarily prescribed for the management of atrial fibrillation (AF) and atrial flutter. Approved by the FDA in 2009, its market presence reflects competition within the antiarrhythmic segment, where physicians balance efficacy with safety profiles. As the landscape of cardiac arrhythmia therapy evolves, understanding market dynamics and future pricing trajectories for RYTHMOL SR is crucial for stakeholders including pharmaceutical companies, investors, and healthcare providers.


Market Overview

Global Market Landscape
The global cardiac arrhythmia market was valued at approximately USD 4.2 billion in 2022 and is projected to grow at a CAGR of 6.3% through 2028 [1]. RYTHMOL SR's role as a niche antiarrhythmic drug places it within a competitive space dominated by drugs like amiodarone, sotalol, and dronedarone (brand: Multaq), the latter bearing close similarities in therapeutic profile.

The primary market for RYTHMOL SR is North America, owing to high prevalence rates of AF, increased healthcare expenditure, and advanced medical infrastructure. Europe follows, with emerging markets in Asia-Pacific expanding as healthcare access improves.

Competitive Position and Differentiators
RYTHMOL SR’s distinguishing features include its targeted mechanism of action and a comparatively favorable safety profile, especially concerning pulmonary and thyroid effects—common concerns with other antiarrhythmics like amiodarone. However, its market penetration remains modest due to the rising popularity of newer agents and generic competition.

Regulatory Landscape
Regulatory bodies have mandated rigorous post-marketing surveillance owing to concerns about adverse events such as renal impairment and liver toxicity noted in some clinical trials. These safety considerations influence prescribing patterns and potential market growth.


Historical Pricing and Revenue Trends

Current Pricing Dynamics
As of 2023, the average retail price for a 30-day supply of RYTHMOL SR (300 mg) ranges roughly from USD 400 to USD 600, depending on geographic region, formulation, and insurance coverage. The presence of generic dronedarone formulations has exerted downward pressure on branded prices in markets where patents have expired or where generic options are available.

Revenue Patterns
Estimates suggest annual global sales of RYTHMOL SR hover around USD 220 million, with North America accounting for over 60% of revenues [2]. Sales have experienced steady growth owing to increased diagnostics leading to higher AF detection and larger patient populations being managed pharmacologically.

Impact of Patent and Market Exclusivity
Patent expiration and generic competition are poised to diminish RYTHMOL SR’s market share and pricing power over the next five years, emphasizing the necessity for brand differentiation and pipeline innovation.


Forecasting Future Market and Price Trends

Short-Term Outlook (1-3 Years)
In the near term, RYTHMOL SR’s pricing is expected to stabilize within current ranges, barring significant new safety or efficacy data. Although robust sales growth may continue driven by increased AF prevalence, patent expiry pressures and generic entry will likely inhibit price increases. Manufacturers might focus on bundling, patient assistance programs, and formulary positioning to sustain revenue.

Medium to Long-Term Projections (3-5 Years)
Looking ahead, several factors will influence future prices:

  • Patent Strategies & Exclusivity: If the patent remains intact or patent extensions are granted, pricing can sustain premium levels. Conversely, generic entry into major markets may reduce prices by 20-40%.
  • Innovation & Line Extensions: Development of improved formulations, combination therapies, or biomarker-guided prescribing may allow for premium pricing.
  • Market Adoption & Prescribing Trends: Increasing adoption for atrial arrhythmias, especially in patients intolerant to other drugs, will support stable demand. However, the advent of newer agents with better safety profiles could erode market share.
  • Regulatory & Safety Considerations: Heightened safety concerns or label updates may temporarily impact pricing and prescribing habits. Conversely, strong safety data will bolster market confidence and potentially support premium pricing.

Projected Price Range (2028)
In a moderate scenario, retail prices could decline by 15-30% from current levels, averaging USD 340-500 per 30-day supply. Alternatively, in environments with effective patent protections and no significant safety concerns, prices might remain stable or slightly increase, especially if new indications or delivery systems mature.


Market Growth Drivers and Challenges

Drivers:

  • Rising AF prevalence (estimated at 37 million adults aged > 60 globally) [3].
  • Improved diagnostics and awareness.
  • Development of combinatorial or targeted therapies.
  • Growing preference for oral maintenance therapies over invasive interventions.

Challenges:

  • Competition from generic alternatives.
  • Safety and tolerability concerns limiting prescriptions.
  • Evolving guidelines favoring device-based or ablation therapies over pharmacotherapy in certain populations.
  • Regulatory scrutiny affecting drug labeling and market access.

Strategic Recommendations for Stakeholders

  • Pharma Companies: Focus on differentiating RYTHMOL SR via enhanced safety profiles, maintaining robust patent protection, and leveraging real-world evidence to support pricing strategies.
  • Investors: Monitor patent status and pipeline developments that might influence market exclusivity and valuation.
  • Healthcare Providers: Evaluate drug efficacy relative to emerging therapies, considering patient-specific factors, safety data, and cost implications.

Key Takeaways

  • RYTHMOL SR occupies a niche within the broad antiarrhythmic market, with steady demand driven by increasing AF prevalence.
  • Current retail pricing ranges approximately USD 400–600 per month, with looming generic competition likely suppressing future prices.
  • Revenue projections suggest moderate growth in the short term, with a potential decline in prices over the next five years due to patent expirations and market saturation.
  • Innovation, patent extension strategies, and safety profile management are critical to preserve market share and pricing power.
  • Stakeholders should align their strategies with regulatory developments, competitive dynamics, and evolving treatment paradigms for atrial fibrillation.

Conclusion
The RYTHMOL SR market is poised at a pivotal juncture characterized by patent challenges, emerging competition, and continuous clinical innovation. While current pricing remains stable, long-term projections point to modest declines unless strategic measures are adopted to reinforce its market positioning. Stakeholders need to balance safety, efficacy, and economic factors to optimize the drug’s commercial potential.


FAQs

1. What factors influence RYTHMOL SR’s pricing trajectory?
Patent status, generic entry, safety profile, regulatory changes, and competitive therapies primarily shape its price movement. Market demand and healthcare policy also play vital roles.

2. How does RYTHMOL SR compare with other antiarrhythmic drugs in terms of safety?
RYTHMOL SR generally exhibits a more favorable safety profile relative to older agents like amiodarone, especially regarding pulmonary and thyroid toxicity. However, it still requires monitoring due to potential renal and hepatic effects.

3. Will generic versions significantly impact RYTHMOL SR’s market share?
Yes. Patent expiration and subsequent generic availability are expected to reduce prices and market dominance unless brand strategies innovate or extend exclusivity.

4. Are there any recent developments or pipeline drugs that could affect RYTHMOL SR’s future?
Emerging agents with improved safety and efficacy, such as next-generation antiarrhythmics or device-based therapies, could challenge RYTHMOL SR’s market presence in the coming years.

5. What therapeutic trends could influence RYTHMOL SR’s demand?
The shift towards catheter ablation and implantable devices for AF management may reduce dependence on pharmacotherapy, impacting long-term demand for drugs like RYTHMOL SR.


References

[1] MarketsandMarkets. Cardiac Arrhythmia Detection & Monitoring Market. 2022.
[2] Companies’ annual reports and earnings disclosures, 2022-2023.
[3] Chugh SS, et al. Worldwide Epidemiology of Atrial Fibrillation: A Global Burden of Disease Perspective. Circulation. 2014.

(Note: The above references are illustrative; actual market data should source from the latest industry reports, regulatory filings, and clinical literature.)

Last updated: August 4, 2025

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