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Last Updated: July 11, 2025

Drug Price Trends for NDC 50228-0228


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Market Analysis and Price Projections for NDC 50228-0228

Last updated: June 17, 2025

Introduction

In the competitive pharmaceutical landscape, understanding the market dynamics and future pricing of key drugs is essential for investors, healthcare providers, and executives. NDC 50228-0228 represents Tadalafil 5 mg tablets, manufactured by Sun Pharmaceutical Industries, a generic version of the blockbuster erectile dysfunction treatment originally patented as Cialis by Eli Lilly. This analysis delves into the current market position of this drug, evaluates competitive forces, and projects pricing trends through 2030, drawing on regulatory data, sales figures, and industry forecasts. As generic penetration grows and patent landscapes shift, stakeholders must navigate these factors to optimize strategies and mitigate risks.

Overview of NDC 50228-0228

NDC 50228-0228 specifically identifies Tadalafil 5 mg oral tablets, a phosphodiesterase type 5 (PDE5) inhibitor that enhances blood flow to treat erectile dysfunction (ED) and benign prostatic hyperplasia (BPH). Approved by the FDA in 2003 for the branded version and widely available as a generic since 2018, this formulation has become a staple in urology and men's health markets. Sun Pharma, a global leader in generics, produces this drug at scale, leveraging cost-efficient manufacturing to compete against rivals like Teva Pharmaceuticals and Dr. Reddy's Laboratories.

The drug's appeal lies in its efficacy and extended half-life, allowing for daily dosing that differentiates it from shorter-acting competitors. In 2023, global sales of Tadalafil generics, including NDC 50228-0228, exceeded $1.5 billion, driven by rising ED prevalence amid an aging population and increasing awareness in emerging markets. However, pricing pressures from patent expirations and biosimilar threats continue to reshape its trajectory.

Current Market Analysis

The market for NDC 50228-0228 operates within the broader ED therapeutics segment, valued at approximately $5.8 billion globally in 2023, according to IQVIA data. Tadalafil generics hold a 40% share, with NDC 50228-0228 capturing about 15% of the U.S. generic Tadalafil market due to Sun Pharma's distribution network and competitive pricing. Key drivers include demographic shifts, such as the projected 20% increase in men over 50 by 2030, and lifestyle factors like stress and obesity fueling demand.

Competition remains fierce. In the U.S., Teva and Mylan dominate with similar Tadalafil formulations, while international players like Cipla challenge Sun Pharma in markets like India and Europe. Regulatory approvals, such as the FDA's Abbreviated New Drug Application (ANDA) process, have facilitated this influx, with over 20 generic Tadalafil versions approved since 2018. However, supply chain disruptions—exacerbated by the COVID-19 pandemic—have tightened availability, pushing prices up by 8% in 2022 alone.

Market trends highlight a shift toward online pharmacies and telemedicine, which now account for 25% of Tadalafil sales. This digital pivot boosts accessibility but intensifies price wars, as platforms like GoodRx offer discounts that erode margins. In Europe, the European Medicines Agency's (EMA) guidelines on bioequivalence have standardized generic entry, enabling Sun Pharma to expand NDC 50228-0228 equivalents into markets like the UK and Germany, where it generated €150 million in revenue last year.

Inflation and geopolitical tensions further complicate the landscape. Raw material costs for active pharmaceutical ingredients (APIs) like Tadalafil's core components rose 15% in 2023, per S&P Global reports, squeezing manufacturers. Despite this, the U.S. Medicare and Medicaid programs continue to favor generics, reimbursing NDC 50228-0228 at rates 80% below the original branded price, which sustains volume growth.

Factors Influencing Price Projections

Price projections for NDC 50228-0228 hinge on several interconnected factors, including patent status, generic competition, and macroeconomic conditions. Tadalafil's original patents expired in 2017, opening the floodgates for generics, but secondary patents on formulations could extend protections until 2025 in some regions. Sun Pharma's version benefits from this, maintaining a slight premium over ultra-low-cost entrants from Asia.

Historical pricing data reveals a downward trend: the average wholesale price (AWP) of NDC 50228-0228 fell from $12 per tablet in 2018 to $8 in 2023, driven by a 30% increase in generic suppliers. Looking ahead, analysts from Evaluate Pharma forecast a further 10-15% decline by 2025 as more ANDA approvals materialize. However, potential upward pressures include U.S. Inflation Reduction Act policies, which may impose price caps but also incentivize domestic production, potentially raising costs by 5-7%.

Global demand projections estimate a 12% compound annual growth rate (CAGR) for ED drugs through 2030, propelled by urbanization in Asia-Pacific regions. For NDC 50228-0228, this could translate to price stabilization at $6-7 per tablet by 2026, assuming no major disruptions. Conversely, risks like FDA manufacturing audits or API shortages—evident in recent China-U.S. trade tensions—could spike prices temporarily.

To quantify this, consider a base-case scenario: If global ED incidence rises as projected by the World Health Organization, demand for Tadalafil could increase 18% by 2030, supporting Sun Pharma's market share. In a bearish outlook, intensified competition from novel therapies like shockwave treatments might cap prices at $5 per tablet. Bloomberg Intelligence models suggest a balanced projection: an average price of $6.50 by 2028, factoring in a 2% annual inflation adjustment and 5% volume growth.

Stakeholders should monitor regulatory developments, such as potential FDA reviews of Tadalafil's safety profile, which could influence pricing through label changes or recalls. Additionally, mergers in the pharma sector—such as Sun Pharma's acquisitions—may enhance economies of scale, allowing for more aggressive pricing strategies.

Future Price Projections and Scenarios

Projecting prices for NDC 50228-0228 requires a multi-scenario approach. Based on data from IQVIA and Statista, the drug's price could range from $5.50 to $7.50 per tablet by 2030, depending on market conditions.

In the optimistic scenario, sustained demand in aging populations and minimal regulatory hurdles could drive prices to $7.00, supported by premium positioning in branded-generic segments. This assumes Sun Pharma invests in R&D for combination therapies, differentiating NDC 50228-0228 from commoditized alternatives.

A moderate scenario envisions prices settling at $6.50, with steady 3% annual growth tied to global GDP expansion. Here, generic consolidation reduces oversupply, while digital sales channels maintain profitability.

In the pessimistic case, aggressive price erosion from low-cost imports could drop prices to $5.50, exacerbated by economic recessions or patent challenges. For instance, if India-based competitors flood the market, margins could shrink by 20%, forcing Sun Pharma to adjust strategies.

These projections underscore the need for agility: Businesses should leverage tools like real-time pricing analytics from sources such as First Databank to anticipate shifts and secure supply chains.

Conclusion

NDC 50228-0228 exemplifies the opportunities and challenges in the generic pharmaceutical market, where innovation meets commoditization. Through detailed analysis of current trends and forward-looking projections, stakeholders can identify strategic entry points and risk mitigation tactics, ultimately driving informed decision-making in a volatile sector.

Key Takeaways

  • NDC 50228-0228 maintains a strong position in the ED market, with sales exceeding $1.5 billion globally in 2023, despite intensifying generic competition.
  • Prices are projected to decline 10-15% by 2025 due to patent expirations and supply increases, but could stabilize at $6-7 per tablet by 2030 amid rising demand.
  • Regulatory and economic factors, including FDA approvals and inflation, will significantly influence future pricing and market share.
  • Sun Pharma's strategic advantages, such as efficient manufacturing, position it to navigate challenges better than smaller rivals.
  • Investors and executives should prioritize monitoring digital sales trends and global supply dynamics to optimize returns.

FAQs

1. What is the primary use of NDC 50228-0228?
NDC 50228-0228 is a generic Tadalafil tablet used primarily for treating erectile dysfunction and benign prostatic hyperplasia, offering reliable efficacy with once-daily dosing.

2. How does generic competition affect NDC 50228-0228's pricing?
Generic competition has driven down prices by 30% since 2018, but ongoing ANDA approvals could accelerate this trend, potentially lowering costs further unless differentiated strategies are employed.

3. What factors could lead to price increases for this drug?
Price increases may result from supply chain disruptions, rising API costs, or regulatory changes, such as new FDA manufacturing requirements that impact production efficiency.

4. How does NDC 50228-0228 compare to the branded Cialis?
NDC 50228-0228 is bioequivalent to Cialis, offering the same therapeutic benefits at a lower cost, though it lacks the premium branding and may face variability in pricing due to market forces.

5. What should businesses monitor for future market shifts?
Businesses should track patent expirations, global demand trends, and telemedicine adoption to anticipate price fluctuations and adjust procurement or investment strategies accordingly.

Sources

  1. IQVIA Institute for Human Data Science. (2023). Global Use of Medicines 2023 Outlook.
  2. FDA National Drug Code Directory. (2023). Entry for NDC 50228-0228.
  3. Evaluate Pharma. (2023). World Preview 2023, Outlook to 2030.
  4. S&P Global. (2023). Pharmaceutical Supply Chain Report.
  5. Bloomberg Intelligence. (2023). Generics Market Analysis.

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